The Claude-Powered UGC Brief Generator: 120 Hook Formulas, 8 Ad Formats, Scene-by-Scene Scripts
Built from the frameworks behind 50,000+ UGC videos across 24 markets. We took 8 years of UGC production experience and packed it into a free Claude AI project you can set up in 5 minutes. 120 hook formulas across 6 types. 8 scene-by-scene brief frameworks. 15+ languages with cultural localization. 30 seconds to generate a complete brief.
Get the Free UGC Brief Generator
What's inside the brief generator?
Everything you need to write UGC briefs that get you content worth running as ads, even if you've never written a brief before.
120 hook formulas across 6 hook types
120 fill-in-the-blank hook formulas organized by type: Visual, Auditory, Content, Emotional, Relatable, and Curiosity.
Each formula follows a 4-part structure: grab attention fast, call out your audience, tap into emotion or curiosity, hint at the payoff. Pick one, fill in the blanks, and you have a hook.
8 ad formats with scene-by-scene scripts
8 ad format templates, each broken down scene by scene. Every scene includes the talking point, main footage direction, and optional b-roll instructions.
Unboxing, problem-solution, testimonial, and more. Each template is ready to fill in with your product details and hand to creators.
Creator persona templates by vertical and market
Not every creator fits every product. The generator includes creator persona templates across 11 verticals and 8 markets, so your brief matches the right creator type to your product and audience.
Select your vertical and the generator tailors the brief to the creator profile that works best in your category.
Your First UGC Campaign With 100% Money Back Guarantee
We understand that you're wondering which creators will apply. If you don't like and collaborate with any of the creators, we'll refund your first-month subscription cost.