
February 23, 2026

Written By Katja Orel
Lead Editor, UGC Marketing

Edited By Denisa Lamaj

Fact Checked By Sebastian Novin
Co-Founder & COO, Influee
TRIBE is a well-known influencer and UGC platform built for brands that want campaign management and creator discovery in one workflow.
It is a strong option for campaign-led teams that value managed structure over fully self-serve production.
Most teams start comparing TRIBE alternatives when they need clearer revision terms, default ownership clarity, or tighter long-term cost control for recurring UGC production.
This guide breaks down where TRIBE works well, and where Influee is the better fit.
Influee | TRIBE | |
|---|---|---|
Creator scale | 90k creators in 23+ countries | Creator total not publicly disclosed |
Revisions included | Unlimited | Not publicly disclosed |
Content usage rights | Belong to brand by default | Not publicly disclosed |
Pricing model | Subscription + 10% marketplace fee | 20%-30% fee + activation or subscription |
Typical all-in cost (US, 10 videos) | ~$113.10/video (example scenario) | ~$180/video plus card and platform fees |
UGC videos starting at A$50

3000+ Vetted Creators in Australia

TRIBE is strongest for brands that run influencer-style campaigns and want campaign operations in one place.
Public help documentation states brands are charged a TRIBE fee based on campaign spend: 20% in the US and UK, and 30% in Australia. Card processing fees are also listed separately.
TRIBE also states that paid campaigns can use either a campaign activation fee model or an annual subscription model, but public pages do not disclose exact subscription or activation amounts.
The platform can work well for structured campaign workflows. The tradeoff is transparency for recurring production math, because default rights duration and included revision count are not clearly published.

Influee is better for teams that need always-on UGC output with predictable operating rules each month.
TRIBE is effective for campaign-led execution. Influee is stronger when a growth team needs repeat testing speed, simpler rights ownership, and stable per-video economics.
TRIBE does not publish a total creator count publicly, and creator participation rules include minimum social thresholds in some workflows.
Influee has 90k creators in 23+ countries. When creator supply is limited, teams usually face slower approvals, repeated faces, and weaker testing velocity.
Bottom line: Choose TRIBE for campaign-led influencer workflows. Choose Influee for repeatable multi-market UGC production.
Influee | TRIBE | |
|---|---|---|
Default rights duration | Belong to brand by default | Not publicly disclosed |
Bottom line: Choose TRIBE if campaign-level legal terms are enough for your team. Choose Influee if default ownership clarity is required from day one.
Influee | TRIBE | |
|---|---|---|
Revisions included | Unlimited | Not publicly disclosed |
Bottom line: Choose TRIBE if revision scope is negotiated per campaign. Choose Influee if fast ad iteration needs unlimited revisions.
Influee Video Cost | TRIBE | |
|---|---|---|
USA | ~$82/video + 10% fee + $229 plan | 20% fee on campaign spend in the US |
UK | ~$84/video + 10% fee + $229 plan | 20% fee on campaign spend in the UK |
Australia | ~$49/video + 10% fee + $229 plan | 30% fee on campaign spend in Australia |
Canada | ~$75/video + 10% fee + $229 plan | Not publicly disclosed |
Note: TRIBE states fee rates by market and also lists card processing fees. TRIBE also states campaigns run under either an activation-fee model or an annual subscription model, but exact activation and subscription amounts are not publicly disclosed.
Let's use a real US example.
Need: 10 videos/month in the US
Assumption for directional math: average creator payout of $150/video
TRIBE cost: $1,500 x 1.20 = $1,800 (before card and platform fees)
Cost at Influee: (10 x $82 x 1.10) + $229 = $1,131
Cost per video summary: TRIBE = $180.00/video, Influee = $113.10/video
When Influee is cheaper:
Influee is usually cheaper when monthly production is recurring and teams need predictable unit economics without adding separate campaign activation costs.
When TRIBE is cheaper:
TRIBE can be operationally attractive for campaign-led teams that prioritize managed campaign structure over lowest recurring cost per video.
Bottom line: Choose TRIBE for campaign-centric influencer operations. Choose Influee for ongoing UGC output with stronger long-term cost control.

Insense is a campaign-focused creator platform for brands that run ongoing UGC and influencer workflows.
Pros
Cons
Pricing
Best fit: Teams with recurring campaigns and dedicated budget.
JoinBrands is a marketplace-style UGC platform with free-entry and paid tiers.
Pros
Cons
Pricing
Best fit: Brands that prefer marketplace sourcing first.
Collabstr is a self-serve creator marketplace for direct hiring.
Pros
Cons
Pricing
Best fit: Teams that want direct creator selection control.
Trend.io is a credit-based UGC platform designed for package buying.
Pros
Cons
Pricing
Best fit: Teams that prefer package-based UGC procurement.
UGC videos starting at A$50

3000+ Vetted Creators in Australia
Top options include Influee, Insense, JoinBrands, Collabstr, and Trend.io. The right choice depends on whether your team needs campaign operations or always-on production scale.
TRIBE publicly states percentage fees by market and separate card processing fees. Public pages also mention activation-fee and subscription models, but exact activation and subscription amounts are not publicly disclosed.
Public TRIBE help pages do not clearly disclose a default rights duration in one universal term. Teams should confirm usage rights in campaign contracts before launch.
Public pricing and help pages do not clearly state a standard revisions-included count. Revision scope is usually handled by campaign terms.
Influee is usually the better fit for recurring output because it combines broad creator coverage, unlimited revisions, and clear default ownership.
Most switches happen when teams need lower long-term cost per video, faster testing cycles, and less ambiguity around rights and revision operations.
TRIBE Review
#1 Alternative: Influee
Who Should Choose TRIBE
Who Should Choose Influee
4 Other TRIBE Alternatives
FAQ

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