Kiara Williams, freelance creative strategist and creative director

Business Goals, Turned Into Campaigns That Hold Together

Kiara is a creative strategist and creative director with more than twenty years of experience helping brands turn business goals into clear, cohesive campaigns.

She specialises in brand strategy, campaign concepts, messaging, creative briefs, email, social media and visual design, and she guides projects from the initial idea all the way through execution rather than handing them off at the concept stage.

Twenty years is the part worth pausing on. It means the strategy arrives already knowing which ideas survive contact with production and which ones quietly fall apart.

She is the founder of East Raven, and works on English-led campaigns for the French and Spanish markets.

What Kiara Does

Brand Strategy

The positioning and framework a campaign gets built on.

Campaign Concepts & Messaging

Concepts and messaging that carry one idea across every placement.

Creative Briefs

Briefs detailed enough that the execution matches the intent.

Email, Social & Design

Email, social media and visual design, taken through to finished work.

Work with Kiara

East Raven is the best place to see the work and get in touch.

What They Cover

Services

Creative strategyBrandingCopywriting & scriptingEmail & SMSSocial media management

Markets

FranceSpain

Languages

English

Based in

USA

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