Peter Makau, freelance marketing consultant and creative strategist

Paid Social at Scale, and the Creative That Feeds It

Peter is a marketing consultant and creative strategist whose core specialty is performance marketing.

On the paid side that means Meta Ads, managed through the Meta Pro Team, at budgets north of €100,000, with ROAS as the number that settles arguments.

On the creative side it runs end to end: scripting, hooks, and filming direction for short-form video on TikTok and Reels. Around both sits the wider work, marketing strategy, organic growth and community building, which is what stops paid from being the only thing holding the numbers up.

English and Dutch are his working languages, so the Netherlands and Belgium are the natural fit. He also takes on French, Spanish, Italian and German brands where the working language with the client is English.

What Peter Does

Meta Paid Social

Campaigns run through the Meta Pro Team at €100K+ budgets.

Creative Strategy

Scripting, hooks and filming direction for TikTok and Reels.

Marketing Strategy

The plan above the channel, not just the channel itself.

Organic & Community

Growth that does not come out of the ad budget.

Work with Peter

Email is the best way to reach Peter, at imara.advisory@outlook.com.

What They Cover

Services

Media buyingCreative strategyCopywriting & scriptingSocial media management

Markets

NetherlandsBelgiumFranceSpainItalyGermany

Languages

Englishnl

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