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Last video made 5 days ago
Nicoleta
Last video made 4 days ago
Angelica
Last video made 8 days ago
Anastasia
Last video made 10 days ago
Alisha
Last video made 7 days ago
Dimitri
Last video made 12 days ago
Evelyne
Last video made 3 days ago
Cristian
Last video made 14 days ago
Mark
Last video made 10 days ago
Holly
Last video made 13 days ago
Krystsina
Last video made 9 days ago
Laura
Last video made 7 days ago
Derek
Last video made 14 days ago
Marlene
Last video made 6 days ago
We understand that you’re wondering which creators will apply. If you don’t like any of the creators and don’t want to collaborate with them, we’ll refund your first-month subscription cost.
BARTER COLLAB
10 €
20 €
30 €
40 €
50 €
60 €
70 €
80 €
90 €
+100 €
These are the average Model UGC costs you can expect, for 30s videos per creator based on an analysis of active campaigns on Influee.
What does a UGC model do?
A UGC model films short videos wearing, using or presenting a brand's products. Brands use the videos in ads, on product pages and on social media.
What is the difference between a UGC model and a traditional model?
A traditional model works with a photographer and a production team. A UGC model films the content themselves in a natural setting, so it looks like a real customer recommendation and costs far less.
How much do UGC models charge?
Most UGC creators charge between $150 and $500 per video. UGC rates depend on the length, the number of videos and the usage rights.
What UGC ads can UGC Model Creators make?
Both Model and all the other niche UGC creators like fashion, runway, mannequin, photoshoot, brand, ambassador, catwalk can create anything you need: video ads such as Partnership Ads and Spark Ads, testimonials, unboxings, content for social media (Instagram Reels, TikTok videos), how-to videos and more.
We understand that you’re wondering which creators will apply. If you don’t like any of the creators and don’t want to collaborate with them, we’ll refund your first-month subscription cost.

1. Post a Content Creation Brief in Less Than a Minute

2. Creators Come to You in 24 Hours

3. Get UGC in 7-10 Days
You simply need to choose what type of content you’re looking to receive and provide some basic information: Product Info, Creator Language, Video Type, and Video Duration. You can also add detailed instructions, reference content, and talking points in our user generated content app.


A UGC model is a creator who appears on camera in user-generated content for brands. They model products like clothing, beauty or accessories in a natural, relatable style instead of a polished studio shoot.

Shoppers want to see products on real people before they buy. UGC models show fit, look and use in everyday settings, which builds trust and lifts conversions without the cost of a traditional photo shoot.

Use smart filters to match with UGC models whose look and content style reflect your ideal customer, by age, style or location. Easily align with creators who share your brand's values: inclusive, premium or trend-focused.
We understand that you’re wondering which creators will apply. If you don’t like any of the creators and don’t want to collaborate with them, we’ll refund your first-month subscription cost.